Your Brand Should Be
Working For You,
Not Confusing Your Audience.
You’ve got the vision, the grit, and the drive — but your message still isn’t landing, your audience isn’t growing, and marketing feels like a second language.
As a multicultural female founder, the road is steeper. And you shouldn’t have to navigate it alone.
Why It Feels So OVERWHELMING!
Your sales aren’t matching your effort
You’re showing up everywhere, but the leads aren’t converting. You’re questioning if you’re even focusing on the right audience or saying the right things.
You’re wearing all the hats
Founder. Marketer. Salesperson. Operations. It’s impossible to be everywhere at once, and marketing always falls to the bottom of the list.
You’re not sure what’s actually working
Analytics feel overwhelming, and you’re left guessing which marketing efforts are bringing results… and which are just wasting time.
But it doesn’t have to be this way.
What If You Finally Felt Clear & Confident About Your Brand?
It’s Possible
You’d stop second-guessing yourself every time you post, pitch, or promote.
You’d have a simple, brand aligned marketing strategy that saves time and actually works.
You’d attract the right opportunities because your brand finally reflects your power and purpose.
Why I do this
I’m a brand strategist and Latina entrepreneur who knows what it’s like to leave the corporate world to grow a business—while navigating entrepreneurship amidst cultural barriers, unspoken biases, and the constant pressure to prove yourself. I applied all the skills I learned as a corporate marketing and advertising executive to both my leadership with non-profts and helping minority owned business owners elevate their brand to level the playing field.
Our multicultural communities have always contributed to the economic growth of this nation. It’s time we reinvest that power back into our businesses, our neighborhoods, our future.
But here’s the truth: marketing is not one-size-fits-all. The advice wasn’t written for us, and too often it ignores the cultural nuance and resilience that make our businesses unique. That’s why I’m here — to give you strategy, education, and mentorship that honors where you come from and where you’re going.
Ways To Work Together
You don’t need to hustle harder—you just need clarity, support, and the right strategy.
Choose the Best Next Step for Your Business
Brand Marketing Strategy Sprint
This is my most high-touch offer for founders who want a fractional CMO experience without a long-term contract. Over two weeks, I’ll work directly with you to audit, refine, and optimize your brand messaging, marketing systems, and strategy.
Think of me as your marketing strategy partner—helping you make critical decisions, from choosing the right vendors and tools to streamlining across your cross department efforts.
Marketing Mastermind
This mastermind is designed for more established entrepreneurs who want to scale their branding and marketing efforts. It combines strategy, accountability, and peer collaboration to move you from plateaued to growth-ready.
Fusion Founders Collective
Not ready for intensive work? The Fusion Founders Membership gives you monthly workshops, mentoring/Q&A sessions, and networking opportunities to keep learning and connecting with like minded founders.
Support for Nonprofit Founders
If you are a founder of a nonprofit organization, my consulting services provide expert guidance and support to help you build sustainable strategies that grow membership, engage your audiences, and position your organization for long-term success.
Repositioned as a global authority. Won higher-value contracts. Acquired in a billion-dollar deal.
“Terry helped us finally tell our story in a way that made clients see us as a major player.”
Voices From Founders
Clearer personal branding. Increased visibility + stronger professional connections.
“Your insights opened my eyes to how I can present my experience more effectively—my engagement has skyrocketed!”
— Hyacinth Tucker, MBA, PMP, Founder & CEO,The Laundry Basket
Rebranded for authenticity. Refined the brand story. Increased traffic + sales at the flagship location.
“I always believed in my food—Terry helped others believe in my brand.”